The other day I was wearing a t-shirt with a company’s name on it. Normally I don’t like it when companies use my torso for their marketing, but this was a relatively unknown company, and I liked their shirt better than the rest of the crap in my closet. In fact, I would have paid, oh, $5 for that shirt.
I’m not alone. If you walk to the park on a warm day, a lot of men are wearing free t-shirts with company names on them. And it’s not because these men can’t afford other shirts. It’s because the company branded shirts are different, and they are comfortable. And the high tech, sometimes unknown names make you feel like you’re on the inside track of something.
This got me thinking about creating a business that sells nothing but company branded t-shirts over the Internet. The shirts would be dirt cheap because the companies would be sponsoring them. The customer’s cost would be something nominal above the shipping costs, and you would buy a minimum of a dozen at a time, with different company names, for maybe $5 per shirt. That’s twelve shirts for maybe $70. You could give away half of them and still be happy with your price.
Corporations wouldn’t need to provide the physical shirts, just the design in digital form. Companies such as Café Press already let you match a design with your choice of shirt.
Would you pay $5 for a shirt with a cool company logo on it?
We print t shirts for this kind of thing all the time. T shirt printing is great promotional tool for companies...walking billboard.
Posted by: T-shirt Printing | April 09, 2008 at 02:52 PM
i would like to advertise for money
Posted by: timothy | March 22, 2008 at 09:04 PM
Good experience !! After reading it people will really get inspired to create a business to sell the branded T shirts.
Posted by: Rachel | March 13, 2008 at 02:58 AM
Yeah!! many people like to wear t shirts with company names but some people don't.
Posted by: Twinkie | February 05, 2008 at 08:59 PM
College going guys always love to wear t shirts..
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Posted by: Spider | February 03, 2008 at 08:16 AM
Thanks for info
Posted by: US Freestuff | January 23, 2008 at 01:47 AM
An inspiring article !! College students always feel comfortable with the funny t shirts...So now a days many people are trying to settle their business in t shirts..
Posted by: Giselle | January 22, 2008 at 09:34 PM
no comments.
Posted by: Nisar Ahmed | January 20, 2008 at 11:18 PM
I live in srilanka our country is very poor and there are lots in need.is there a way we can get free tshirts
Posted by: Gashitha Perera | January 17, 2008 at 05:40 AM
only if it was by Nike, the ticks would make up for the ones I didn't get in school.
Posted by: Verne | December 19, 2007 at 09:05 AM
Anybody remember Bill Watersons Calvin and Hobbes form August, 27th 1992? Calvin states:
"I wish my shirt had a logo or product on it. A good shirt turns the wearer into a walking corporate billboard! It says to the world, 'My identity is so wrapped up in what I buy that I paid the company to advertise its products!'" Hobbes asks: "You'd admit that" and Clavin answers "Oh sure. endorsing products is the american way to express individuality."
Posted by: wolfram | December 14, 2007 at 06:25 AM
I might wear 'the T-shirt' if it portrayed the company accurately..for example:
ME, trapped in THIS CUBICLE
at Google
or NOT one of the LUCKY BASTARDS
at Google
DIDN'T I BUST YOU WITH CRACK?
at The Police Station
you get the picture.
Otherwise, I should be paid to advertise not the other way around.
Posted by: Lawless | December 11, 2007 at 11:32 PM
I generally only buy t-shirts with logos promoting say a movie or book I really like. Often when one attends a science fiction or comic book convention, often free t-shirt are given away to promote some upcoming movie or such. Sometimes I get free t-shirts promoting films I've not even seen (or sometimes would even want to see). But free is free is free and if it fits it keeps off at least some of the wind chill...
Posted by: Geoffrey "Badger" Gould | December 10, 2007 at 08:16 PM
This is an awful lot like professional golfers. They make a lot of money and get free shirts with their sponsors' names on them.
Then, ordinary induhviduals buy the same types of shirts, (yes, with the sponsors' names on them) for $70 or more.
$5 seems like a bargain!
Posted by: Doug | December 10, 2007 at 04:33 PM
why i pay $5 for a cool t-shirt
actually,,,,,,,,
when i will wear a shirt with a company logo in my city...all the duds will impressed by that shirt....& when i will tell them it is fre of cost.the will feel impressive prsonality to me......
Posted by: bob noman | December 10, 2007 at 02:02 PM
I don't wear branded shirts. I don't care if they advertise places I have been or hope to be, colleges I have attended, products that I use or hope to use, political or religious bents, or whatever, and I am arguably a high end consumer. It has always amazed me that people will PAY to wear these shirts, when in fact they should be PAID to wear them.
Posted by: iamexluxtroxl | December 09, 2007 at 06:34 AM
Scott-
Why would you care about a reader who doesn't think your writing is worth one click?
I do think it's worth one click, but my office's internet filter doesn't allow blogs, but I can backdoor it through my reader. So I can't access your content when I do the majority of my websurfing. Your net loss? Probably nothing. And now I'm catching up on your posts on Saturday at home.
Just one reason why at least the change to partial posts on your feed sucks for me. Thanks for the free stuff, in any form!
Posted by: kevin | December 08, 2007 at 10:11 AM
Hell no I wouldn't pay $5 for an ad shirt. If they were giving them away and they were an alright company then I'd be like "cool" but otherwise I wouldn't touch those with a stick.
Posted by: Zach | December 07, 2007 at 02:59 PM
Nyah-ha-hah, my punk friend takes the free shirts and slashes the logos or cuts them out entirely. And wears them proudly. You go Mickey!
Seriously, how do you feel about companies that make so much profit they're giving away shirts by the bushel? When someone asks me if I want a cellphonecom t-shirt or ripoffratecredit card t-shirt, I politely say "No thank you, I already own several T shirts.
Posted by: Jewels | December 07, 2007 at 02:15 PM
Paying for FREE T-shirts? Thats almost like paying for FREE blog posts. Do I detect a trend here?
Posted by: Mark | December 07, 2007 at 09:38 AM
I would, if it was a good assortment of beefy quality, AND the logos were cool. I was thinking small, unknown companies would be best but if the logo was cool enough and it wasn't embarrassing (like panty liners or something)then i would.
i would pay more for the same shirt with nothing on it
Posted by: Mason | December 07, 2007 at 09:10 AM
probably, if the company sounded cool and unknown enough.
Posted by: joyce | December 07, 2007 at 04:57 AM
i wear company t-shirt cause its free............nothing beats free.
Posted by: himanshu | December 07, 2007 at 02:49 AM
i have one or two and they were given to me free. nothing cool about them.
Posted by: fred | December 06, 2007 at 11:27 PM